Southeastern Products StorePoint 2013

Can you give us a Sherlock Holmes theme that is bad ass and doesn’t require us to dress up in hats and capes?” …

That was what Southeastern Products asked us to do for their presentation for StorePoint 2013, a major industry trade show in Texas. This is what we gave them.

Turns out the answer is yes.
This pre-mailer was used to introduce their potential clients to the theme and instituted a sense of mystery and humor. Attached to the card was a Sherlock pin asked to be worn at Storepoint.



This gift box was handed out at the presentation. It was wrapped in a simple brown paper and twine, concealing a book with a hidden compartment containing a customized magnifying glass, pocket watch, and mysterious landing page address.



Finally, we put together this post-mailer as a gift to those who attended the presentation. This deerstalker hat was hand-made in Ireland and was shipped with a hand-stamped thank you tag attached.

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